Continue to Part II: Affiliate Commission For Visitor Clicks»
IntroductionPPC affiliate programs are ways to quickly generate traffic and sales by using many different sites to advertise their services on, and paying those sites a percentage or fixed amount each time a visitors clicks on one of the ads and lands on the advertiser's website. PPC programs are used by the contextual advertising companies such as Google, Yahoo, MSN, and other search engines. Affilaite PPC programs are great ways for website owners to bring in residual income, especially if they have a high traffic site and can generate many clicks each month for their partners. It does not matter to the affiliate if the visitor makes a purchase or not, only that they click. Other affiliate programs exist to generate leads, or pay for each conversion (sale) that is generated via affiliate sites.
CostsThe beauty of PPC affiliate programs is that you only pay for results. Since the very nature of the business is to pay per each click that sends someone to your site, you can be sure that you are not wasting money, and that
TimeframeSetting up a PPC affiliate program can take some time if done in-house. Outsourcing to a professional firm can save time and effort, and professionals who do this type of work can set up the account, as well as manage it as long as the program lasts. Web analytics can help track and monitor sales and payments. Professional affiliate marketing companies are very easy to find and join, and the benefits are incredible.
Action PlanSigning up for a Google or Yahoo plan is the fastest and easiest way to get started with PPC advertising. They offer all the tools needed to get started and monitor and track campaigns. Targeting niche markets can pay off, as well as advertising on several different competitors' sites.
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