Referral Rewards for Word of Mouth Marketing
« Referral Program (Part I)
Tips and Tactics
- Referral programs are based on customer loyalty and your service to them. Offering great service, terrific products, and making customers feel like a part of your team will make them want to refer your company to others.
- Be generous. Offering quality programs, whether it is big discounts, cash payments, or gift certificates, along with sincerity and commitment will bring your referral program to the top of the list and keep it there. Remember the old adage, 'you have to spend money to make money.'
- Be quick in payments and responses. Automating a system of payment and to answer emails and inquiries will allow you to come off as professional and will give partners and customers faith in your company.
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